-by AdIndia creative department
Google Analytics is a web analytic service launched by Google in 2005. It helps us to gather information about the user activities on a particular website. The inner-working of analytics is simple. They collect the user data of each visitor to a particular website using page tags. There are Javascript tags inserted into the codes of each page. These tags collect information and then send them to the Google data servers.
This helps us to analyze the complete details of the visitor to our website. This is one of the ways you can improve your business. It helps to achieve business goals by collecting data and then converting them into detailed charts and spreadsheets. Even the smallest details gathered by analytics help to improve the business. It can be a vital tool for entrepreneurs who wish to scale their businesses. They can study customers based on the analytics gathered and identify the trajectory of growth.
Google Analytics provides the details about the user's computer like the operating system, processor, GPU, etc. It also identifies the areas of interest of the user. This website analytic can also track your social media. It can identify which social media app is preferred by the user. Which can help them to get clearer ideas about their areas of interest. They can track most of the data although certain details may be omitted. At times there will also be missing and unwanted information.
Google Analytics has two plans, i.e, the free version and the Google Analytics 360. GA 360 costs about $12500 per month to $150,000 per year. The paid version has more features and enjoys more benefits than the free version. It also has higher data limits and an efficient support team.
There are alternative tools for web analytics instead of Google analytics like HubSpot, Mixpanel, Woopra, Gauges, etc.
They perform the same functions as Google analytics.
Try using Google Analytics if you own a website, and learn its amazing applications and benefits.
Click the link down below.
LINK: analytics.google.com
Comentarios